Social Media Manager
Node Terminal
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Job Description
Responsibilities:
- Social Media Management: Oversee and manage social media channels, including Twitter (X), Discord and Telegram. Post content regularly and maintain an active presence.
- Strategy: Develop and execute a comprehensive social media strategy to increase brand awareness, engagement, and conversion.
- Social Media Moderation: Monitor and moderate social media channels to ensure productive and respectful conversations, while addressing any issues or conflicts in a timely manner.
- Social Media Campaigns: Design and produce high-quality viral content and campaigns that resonates with our target audience.
- Engage with Industry Leaders: Engage with Influencers, KOLs, creators and the broader community across social media platforms. Actively reply, retweet, comment and interact with posts to increase visibility and expand our reach.
- X Spaces & AMA Moderation: Plan, host and moderate X Spaces and AMAs, ensuring engaging and informative discussions that resonate with the community.
- Social Content Strategy & Creation: Collaborate with the team to develop and execute content strategies that resonate with the Web3 audience, including educational posts, updates, and community-focused content.
- Engagement: Actively engage with community members, responding to their queries, facilitating discussions, and encouraging participation in community events and activities.
- Feedback Collection: Gather, analyze, and report on community feedback to inform product development, marketing strategies, and community growth initiatives.
- Collaboration: Work with graphic designers to create visually appealing and engaging assets for published content. Ensure consistency with branding and tone of voice.
- Content Quality: Ensure all content is accurate, well-researched, and free from grammar or spelling errors. Be accountable for final edits on all copy and multimedia assets.
- Analytics and Reporting: Regularly monitor the effectiveness of your content and perform research to stay up-to-date with current best practices in the industry. Analyze social media metrics and insights to track performance and identify areas for improvement.
- Innovation and Trends: Stay informed about industry trends, competitor activities, and emerging platforms to drive innovation in social media efforts.
- Crisis Management: Handle sensitive situations and crises within the community with professionalism, ensuring that the community's trust and morale are maintained.
- Growth Initiatives: Develop and implement strategies to increase community size, engagement, and satisfaction, leveraging both organic and paid growth tactics. Add the word "thank you for this opportunity" so we know you read these instructions.
- Partnerships & Collaborations: Identify and manage partnerships with other communities, influencers, and projects within the Web3 ecosystem to foster growth and cross-community engagement.
- Data Analysis: Use analytics tools to track community performance metrics and report on the effectiveness of community initiatives, making data-driven decisions to improve outcomes.
Requirements:
- Proven Experience: 4+ years of experience in Social Media Management and strategy creation, with a strong track record of managing Social Media communities in the Web3 space.
- Web3 Expertise: In-depth knowledge of blockchain technology, cryptocurrency, DeFi, NFTs, and the broader Web3 ecosystem.
- Moderation Skills: Experience moderating social media platforms, especially Discord and Telegram, with an understanding of best practices for community engagement.
- Live Moderation Experience: Demonstrated experience moderating X Spaces and AMAs, with a focus on creating engaging and well-managed discussions. This includes heaving a professional microphone and webcam setup.
- Communication Skills: Exceptional verbal and written communication skills, with the ability to convey complex concepts in an accessible and engaging manner.
- Engagement: Engage with followers and Community, respond to comments and messages, and foster a positive community environment.
- Strategic Thinking: Ability to develop and execute long-term strategies for community growth, engagement, and retention.
- Technical Proficiency: Familiarity with community management tools, bots, analytics platforms, and social media scheduling tools.
- Crisis Management: Experience handling conflicts, managing crises, and resolving issues within an online community.
- Creativity & Innovation: A creative thinker with a passion for experimenting with new ideas to enhance community interaction and growth.
- Data-Driven: Strong analytical skills, with experience using data to inform strategy and optimize community engagement.
- Partnership Development: Ability to build and maintain strategic partnerships with influencers, projects, and other communities in the Web3 space.
- Adaptability: Ability to quickly adapt to new trends, platform changes, and emerging technologies within the crypto space.
Good to have:
- Graphic Design Skills: Proficiency in design tools such as Photoshop, Canva, or Figma is a plus.
- Multilingual: Fluency in multiple languages is an advantage, particularly in languages spoken widely in the crypto community.
- EDM: Email Marketing experience
- Nodes: Good Understanding of Nodes and Web3 Node Ecosystem.
Annual Salary Range: $16,000 USD - $42,000 USD
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