LightLink is an Ethereum Layer 2 blockchain that lets dApps and enterprises offer users instant, gasless transactions.

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• Celestia underneath
• Gasless transactions
• Partnered with Animoca Brands
• Сommunity of 200,000+ members
• 100,000+ daily transactions on Mainnet

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LightLink is the first L2 leveraging Optimum architecture with its proprietary stack, which separates the consensus, execution, and data availability layers. This enables it to reach 10,000+ TPS at under $0.01, without gas spikes.

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We have just concluded our TGE and are now looking for a product marketer to help market LightLink and its products like Bolt to developers, retail users, and B2B partners, reporting directly to the Growth Lead.

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Responsibilities

• Map and create content (25%): Plan and create content tailored for various segments of the target audience on a weekly basis on both owned (socials, blog, website) and earned channels (media, podcasts, etc.).
• Produce collateral (15%): Create product collateral, including litepapers, case studies, presentations, and other assets.
• Manage KOLs (15%): Plan and manage campaigns with Web3 KOLs.
• Run growth campaigns (15%): Plan, execute, and report growth campaigns on platforms like Galxe and Addressable.
• Assist with ecosystem marketing (15%): Plan ecosystem Twitter Spaces, run partner marketing campaigns.
• Contribute to developer marketing (15%): Assist with organizing hackathons and other developer marketing initiatives.

To perform the above responsibilities, you will need to partner with leadership, dev, ecosystem, BD, design, and other functions.

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Requirements

• Minimum of 5 years of Web3 marketing or growth experience in a startup environment.
• Proven track record of planning and executing GTM strategies involving multiple channels.
• Excellent copywriting skills confirmed by a portfolio of select works in various formats, from social media posts to litepapers.

The ideal candidate would be a strong marketing generalist or growth specialist with excellent copywriting and GTM skills who wants to go the extra mile and excel in a career in Web3.

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Hiring process

• Screening form.
• 1-hour interview with the hiring manager, Growth Lead.
• 1-hour tech and product interview with Ecosystem Lead Dan Enright.
• Assignment: You’ll be asked to prepare a one-page GTM strategy for one of our products based on qualitative and quantitative data. We don’t expect you to spend more than several hours on it.
• 1-hour assignment presentation with Growth Lead, Ecosystem Lead, COO, CEO.

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