Marketing Lead
Youbi Capital
This job is no longer available. But fear not, we have dozens of other open roles available. Click here to start your search again, or learn more about our freelance opportunities.
Job Description
Youbi Capital is a global VC focusing on investing in disruptive Web3 innovations. Since 2017, Youbi has supported a stellar portfolio of projects, such as Avalanche, Polkadot, Algorand, Flow, YGG, Debank and Mask.
To be considered for this position you must have:
- Minimum 4 years of experience in Social Media (Facebook, LinkedIn and Twitter) and a minimum of 4 years experience with Community Platforms (Telegram, Discord), with a minimum of 2 of these years being within the crypto/blockchain space
- Expert-level strategy creation and idea conceptualization
- Demonstrated experience in managing and growing Web3 communities
- Demonstrated experience engaging with Web3 KOLs & influencers
- Excellent active listening skills
- Excellent copywriting skills
- Ability to deliver creative content
- Knowledge of wider Digital Marketing Funnel
- Excellent communication skills
- Analytical and reporting skills, including Data Studio and X/Twitter, Discord, and Telegram Analytics
- Candidate from all locations considered providing all experience criteria met.
Responsibilities:
- Manage and implement social media & community strategy to align with project goals Manage a portfolio of Web3 projects’ Socials & Community Strategies in collaboration with our Socials Lead.
- Prepare project-specific content calendars, catering to a range of content buckets, uses and gratifications.
- Generate, edit, publish and share engaging content daily across all Web3 community channels and platforms
- Perform research on current benchmark trends and audience preferences
- Set specific objectives and report on community growth metrics
- Engage and onboard KOLs, including pitching out to new KOL prospects
- Collaborate with other teams, like sales and community moderators to ensure brand consistency
- Suggest and implement new features to develop brand awareness & build engagement, such as promotions, airdrops and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
Company Overview
Founded in 2017, Youbi Capital is a venture capital investment firm based in the Cayman Islands. The firm prefers to invest in the web3 and blockchain sectors.
See More Company JobsDoes your job hunt have you stressed out? This is the best book we've read to help you find your next role.