Job Description

We are looking for a dynamic Marketing Manager to develop and execute comprehensive marketing strategies that seamlessly integrate offline and online approaches.

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Key Responsibilities:

• Formulate and implement cohesive marketing strategies combining both offline and online initiatives.
• Develop detailed action plans to ensure synchronization of offline and online marketing efforts.
• Innovate strategies to enhance brand visibility and promote our applications across various channels.
• Act as a liaison between offline and online marketing teams to ensure alignment of goals and strategies.
• Collaborate with the digital marketing team to integrate online efforts with offline campaigns effectively.
• Coordinate cross-functional teams to ensure successful execution of integrated marketing campaigns.
• Oversee the planning, execution, and performance of marketing campaigns across both offline and online channels.
• Monitor campaign metrics and assess the effectiveness of integrated strategies.
• Use data-driven insights to optimize overall marketing effectiveness.
• Ensure consistent messaging, branding, and promotional activities across all channels.
• Align offline and online processes to create a seamless customer experience.
• Leverage the unique strengths of each channel for maximum impact.
• Analyze data from both offline and online campaigns to generate actionable insights.
• Prepare reports on the performance of integrated marketing strategies and campaigns.
• Identify opportunities for improvement and recommend strategic enhancements.

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Requirements:

• Proven experience in marketing management roles focusing on both offline and online strategies.
• Strong knowledge of marketing channels, industry trends, and best practices across both platforms.
• Excellent leadership and communication skills to effectively collaborate with diverse teams.
• Analytical mindset to interpret data and make informed decisions for optimizing marketing strategies.
• Bachelor's degree in Marketing, Business Administration, or a related field.
• European nationality required.
• Immediate joiners required (within 1 week).

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Job Type: Full-time

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Experience:

• Digital Marketing: 5 years (Required).
• UK Market Experience: 3-5 years of marketing experience in the UK market.
• Location: Based in the UAE.
• Knowledge of GDPR: Essential.
• Demonstrable track record of achieving ROI from digital marketing campaigns.

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Compensation:

• Salary: AED 15,000 - AED 20,000.
• Working Days: 5 days per week.
• Working Hours: 9:00 AM to 6:00 PM.
• Location: Dubai Silicon Oasis.

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