Content Writer
Job Description
About Us
Native is crypto’s invisible DEX layer. Each DEX is owned by an individual project and embedded into that project’s UI, with access to liquidity across the entire network. Native provides a liquidity solution that combines bridges, assets and pricing into one offering. As Web3’s Liquidity Layer, Native provides liquidity to all our partners, abstracting the underlying Defi infrastructure away for any ecosystems or dApps.
Position Summary
Native is looking for an experienced Content Writer work on curating targeted and meaningful content across multiple social media channels and drive our overall social media strategy for both new and existing products across all business lines. This is a rare opportunity to work in a fast-paced, dynamic environment with other like-minded product managers, engineers, and business users to tackle real world challenges in the emerging DeFi space.
Job Responsibilities
- Build and execute on end-to-end content strategies to drive hype, awareness, and adoption of new business product lines
- Conceptualise and produce compelling content on a range of Web3 topics e.g Defi, NFTs, Web3 Social
- Adapt content and messaging across channels to drive engagement and leads
- Assist with content writing and editorial
- Identify white space, themes and pillars and develop creative, clutter-breaking content (written, graphic, video) across varied channels aligned to the overarching proposition and brands
- Work with internal and external partners to get content produced and amplified
- Channel management of all content, including twitter, discord, telegram
- Keep up to date with the latest industry trends and best practices to identify new opportunities to engage on existing platforms and expand our presence to new platforms
- Monitor and report on the growth and health of our social media communities and use findings to continually refine our social media strategy
- Determine a best-in-class approach to community engagement on platforms such as Twitter and Discord
- Develop a deep understanding of Web3 consumers and Dapp developers
Job Requirements
- 1-3 years in the content marketing and writing for DeFi topics - with a track record of success, particularly on key platforms such as Twitter or Reddit
- Proven editorial skills. Outstanding command of the English and a popular second language used in crypto audiences such as Mandarin, Vietnamese, Thai, Korean, Japanese, etc.
- A track record of running high impact growth marketing campaigns for technical audiences and consumers
- Must demonstrate creativity and strong writing skills for fast-moving social media formatted micro-content
- Good knowledge of Crypto/Blockchain/NFTs/Web 3
- Ability to thrive in a collaborative start-up environment and quickly shift and adapt to an evolving environment
- Able to understand and connect with target audiences across multiple platforms in real-time
- Experience with photography, copywriting, design, and basic video editing are pluses (e.g. Adobe Creative Suite, Canva, etc.)
Company Overview
As Web3’s Liquidity Layer, Native provides liquidity to all our partners, abstracting the underlying DeFi infrastructure away for any ecosystems or dApps.